B Corps care deeply about inclusion.
Itâs written right into our values, our company culture, and our B Corp DNA. đ§Ŧ
But true equity doesn’t stop at how we hire or run our teams.
It extends straight into every single pixel of our digital footprint. đ
Think of your website as hosting the ultimate digital dinner party. If half your guests can’t read the menu, hear the host, or get through the front hallway, it isn’t much of a celebration, is it? đ
Enter the new V2 JEDI (Justice, Equity, Diversity, and Inclusion) standards for website accessibility.
If you are a Certified B Corp or mission-led brand, these guidelines are your exact blueprint for creating an online experience where everyone gets a seat at the table.
The JEDI2.m Accessibility Standard đ§
JEDI 2.m (Website Accessibility): Focuses on ensuring your website meets recognized real-world accessibility standards. đ
What Meeting Standard JEDI 2.m Actually Requires đ¯
Meeting website accessibility standards isn’t about guesswork or relying on automated shortcuts or tools bars.
To actually clear the bar for JEDI 2.m, your organization needs to check four boxes:
- Confirm the site meets the AA or AAA criteria of the Web Content Accessibility Guidelines (WCAG). đ
- Partner with an internal or external accessibility specialist. đ§
- Include thorough manual testing performed by actual humans. đ¤
- Includes feedback from people with disabilities. đŖī¸
Bonus fact: Beyond B Corp certification requirements, meeting website accessibility standards is also legally required in the U.S., EU, Canada, UK, Australia, and beyond. đâī¸.
How Your Business Can Get There (Without the Stress) đ
Reaching true digital inclusion doesn’t have to feel overwhelming mountain to climb..
Getting your site accessible and meeting V2 JEDI standards comes down to a clear, straightforward game plan:
- Step 01: Partner up with a trained, experienced accessibility professional. đ¤
- Step 02: Get a comprehensive accessibility audit of your site by skilled pros. đĩī¸âī¸
- Step 03: Review your audit results together and choose the best path forward. đēī¸
- Step 04: Fix those underlying code violations at the source. đ ī¸
- Step 05: Bring in users with disabilities to test-drive the site and share real feedback. đ§Ē
- Step 06: đ Congrats! Your site is genuinely accessible, legally compliant, and officially meets JEDI standards.
Letâs Build an Inclusive Web Together đ
Ready to make equal web access a seamless part of your impact story?
We are happy to support you through any (or all!) of this journey.
Schedule your free B Corp Website Accessibility JEDI Jump Start Session today, and letâs create a more equitable web together!
